Collaborations

Sala x Ruby: The Best is Yet to Come

Sala founder, Sarah Lindsay, speaks to Ruby on the complexities of time in the modern world, and how our attitude towards times and busyness is shifting in a post-pandemic world.

May 5, 2022

SALA founder, Sarah Lindsay, speaks to Ruby on the complexities of time in the modern world, and how our attitude towards times and busyness is shifting in a post-pandemic world.

How many of us subscribe to the story that there isn’t enough time?

There never seems to be enough time, no matter how many sacrifices I make. I have cancelled more dinner dates, yoga classes or early nights than I care to remember. But regardless, there still isn’t enough time. Is this story true? Is there really not enough time?

We live in a society which is addicted to being busy. We even have a hashtag - hustle culture. Some of us wear it like a badge of honour. I myself have for so long subscribed to this notion that there are never enough hours in the day to do the things I need to do. It is so embedded into our culture it’s hard to see where the story ends and our lives begin…

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